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Every activity a contracting professional does impacts the outcome they achieve, and some are more important than others. If you mail in the price estimate, you can make up for it during the evaluation. But if you skimp on market research, you put your acquisition in serious jeopardy of failing to deliver.

This means that at multiple points in your career, you’ll be tasked with developing a Market Research Report (MRR). Whether it’s part of your overall acquisition plan or a standalone report you deliver for a boss or peer, the MRR is a prerequisite to responsible government contracting. And depending on what you’re buying, it can be a bit of a chore. 

Fortunately, with a few tips and tricks, you can save time and energy that can be deployed on other actionable tasks. If you’re ready to produce your MRR with maximum efficiency and efficacy, this webinar is for you!



Frank McNally
Director of Learning & Content Development
Market and Supplier Intelligence
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