Typically, market research involves obtaining accurate and verifiable data from a wide range of sources. It involves going to several different places in order to gather information. The problem is that it costs money and time, which companies and players don’t really want to spend.

That’s why most market research is done by piecemealing data together. As a result of this random, unsystematic process, the data is often incomplete and useless.

Additionally, those who have been assigned to gather data do not possess the skill set necessary to conduct accurate and effective data gathering.

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We want to help government, contractors, businesses, and departments access reliable information on a regular basis, enabling them to make cost-saving decisions on how they spend.

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